When considering the direction for your website, a strong SEO strategy is absolutely key to your success. And when putting together your SEO campaign, you may be wondering if it’s a good idea to set up a few microsites in addition to your main website or in lieu of it.

It’s no secret people use Google for everything — especially for health issues.

With the Internet age came a new way to promote your practice, reach more people, and grow your business. But all the opportunities afforded by the digital era can be confusing and difficult to mill through, especially when it comes to digital marketing.

Think of a website as an extension of your business. Your current and potential clients are visiting you online. You want to give them an easy and pleasant user experience so they can associate positive feelings with your business. You can give them this experience by having a fully functioning website that loads up quickly.

In today’s technology-focused business environment, a strong online presence plays an important role in the success of any professional service provider.