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Cosmetic Surgery Affiliates Boosts Website Traffic by 198% and Conversions by 131%


Industry: Cosmetic Surgery

Solutions: Website Management, Content Marketing

Case Study - Cosmetic Surgery Affiliates


Website Visitors


Organic Conversions


Page-One Keywords

The Challenge

Dr. Erik Nuveen and Dr. Courtney Caplin of Cosmetic Surgery Affiliates (CSA) had established themselves as national and international experts in cosmetic surgery with their cosmetic surgery practice in Oklahoma City. However, they found that their website wasn’t bringing in enough traffic or converting as many patients as they’d like. Therefore, they reached out to DoctorLogic to help them increase awareness about their practice and their procedures, as well as convert more leads into patients.

The Resolution Process

After DoctorLogic consulted with Dr. Nuveen and Dr. Caplin, we outlined a strategy for website visibility and practice growth. Using the DoctorLogic Website Marketing Platform, a proprietary software built to grow healthcare practices, we overhauled Cosmetic Surgery Affiliates’ website, leveraging our expert content writers to provide more pages of content with more keywords. The DoctorLogic Before and After Photo Galleries also gave CSA’s website a much-needed boost while helping showcase Dr. Nuveen and Dr. Caplin’s best work.

The Results

Since partnering with DoctorLogic and implementing the Website Marketing Platform, Cosmetic Surgery Affiliates experienced a 198% increase in website visitors, a 2,342% increase in First Page keywords, a 6.4% conversion rate (the industry average is 3-5%), and a 131% increase in overall conversions. The Before and After Photo Galleries along with their procedure pages bring in 63% of all CSA’s site traffic.